November, 2011 Archive

Congratulations, Johannes Gaeseb!

November 23rd, 2011 by Ric in Sharing Success

Congrats to Johannes Gaeseb for getting his new Automated Cash Sites up and running! http://www.namfinance.com/



Congratulations, Marcos Tomio Ito!

November 23rd, 2011 by Ric in Sharing Success

Congrats to Marcos Tomio Ito for getting his new Automated Cash Sites up and running! http://dreambussiness.com/



It Pays to Outsource your Payroll Solutions

November 22nd, 2011 by Adaire in Sharing Success

I still remember the day I nailed my first job. Looking back, it was so funny how all I could talk about was what I would buy when I got my hands on my first paycheck. I couldn’t make up mind if I wanted a new pair of jeans or a makeup kit. :) My family warned me not to count my chickens before they’re hatched, and another relative sternly advised me not to be too eager to spend my money on fripperies. But I didn’t care. It was my first paycheck and I planned to spend it any way I pleased.

Then when pay day arrived, I got a shocker. The amount I received was over a hundred dollars short. I brought it up with my supervisor, who also did payroll duties. We went over the number of days and hours I worked. She then apologized for her oversight and promised she’d get it all straightened out. I had to fill out a payroll discrepancy form and wait until the next pay cycle to get the amount owed me.

My supervisor was no accountant. She happened to be a Jack – or rather Jill – of all Trades at the small company that employed me that summer. She was a good supervisor but her plate was always so full with tasks that were better left to someone else.

“Someone else” meaning a real payroll accountant who is better qualified to handle employee wages.

Unfortunately, not all small to medium businesses are able to keep a team of accountants on staff so they’ve got other people on deck doing the math. But if you don’t have qualified people crunching the numbers AND they also don’t have the proper tools to work with, you run the risk of experiencing accounting mistakes. Nothing is more demoralizing for an employee than to see that his company messed up his paycheck AGAIN.

Fortunately, small and medium business owners these days have solutions to their payroll accounting woes. They can actually outsource their payroll requirements. There are many payroll service companies that can do the job for you while you focus on other pressing matters. While you take care of your business, they take care of the numbers in the background.

You might ask, what exactly are the advantages of hiring a third party to handle your company’s payroll? I believe Andrew Stratton has the simplest answers to that question. He wrote this great Small Business CEO Magazine article, “Small Business Payroll Solutions” that tell us what they are.

  • They can handle your payroll needs with accuracy. No more half-baked math for you! :)
  • They get the job done while adhering to the latest rules and regulations of business accounting and principles.
  • They can do much more than employee’s paychecks. You can trust them to correctly handle debits cards, direct deposits and tax-related concerns.
  • They will keep you up to speed on your company’s finances and compliance.
  • They can service you wherever you are based, thanks to telecommuting opportunities provided by the Internet.
  • They charge reasonable rates. You save money by outsourcing instead of maintaining bookkeepers on staff. Your bottom line will thank you for it! :)

While you’re gathering your short list of third-party payroll solution providers, why not also look into getting your own bookkeeping software for your business? A growing business such as yours may not be able to afford bigger staff to do your books yet, nor afford the software that larger companies utilize. But there are bookkeeping software that can still meet your accounting and database requirements.

When shopping around for one, what exactly do you need to look for? Here are some great tips from Ron Aldo whose article “Small Business Bookkeeping Software” was also featured in Small Business CEO Magazine:

  • A small business bookkeeping software should have standard bookkeeping operations such as “accounts payable and receivables, price quotes, merchandise stock, (and) orders.”
  • Each function of the software must be integrated into each other. That means that you shouldn’t be constantly entering previous data for another function. It should save you time, which translates to money in the long run.
  • The software you select must have a reporting function so you can check on how your company is doing.
  • In business, numbers are king and one of the things that can tell you if you’re thriving or struggling is a clear report stating your expenses, debts and earnings.
  • It must have an audit trail feature that tells you who accessed the system down to the last detail. This is an important asset security for any business owner.
  • It must be accessible and user friendly. As a business owner who may be traveling from one location to another, you don’t want a business software that restricts you to your headquarters. It’s important that you can access this software anywhere and anytime so you can be on top of any changes and trends within your business operations.

As your company grows, your needs change and you need more people on board to help you. Make outsourcing and alternative software solutions your best friends until the numbers tell you, “Now you can increase your staff.” :)

Adaire


Image by: nuchylee / FreeDigitalPhotos.net



Congratulations, Trevor Beairsto!

November 21st, 2011 by Ric in Sharing Success

Congrats to Trevor Beairsto for getting his new Automated Cash Sites up and running! http://www.beairstolifestylesolutions.com/



Congratulations, Gerald Nichols!

November 21st, 2011 by Ric in Sharing Success

Congrats to Gerald Nichols for getting his new Automated Cash Sites up and running! http://www.prosperwithhealth.com/



Congratulations, Carl Schraefel!

November 21st, 2011 by Ric in Sharing Success

Congrats to Carl Schraefel for getting his new Automated Cash Sites up and running! http://www.globalaha.com/



Marketing Strategies for Penny-Pinchers

November 18th, 2011 by Adaire in Financial Freedom, Sharing Success

Running your own business can really strain your budget. I’ve had my own share of penny-pinching from time to time, but I’ve always, always made it a point to keep my businesses’ marketing campaigns up and running. Losing exposure and missing out on potential customers are two things that you definitely want to avoid as a business owner. But how do you do that when you’re running low on funds?

There are a couple of ways to work your marketing campaigns around a tight budget thanks to the fact that there are a lot of great marketing strategies out there that are both cheap and effective. I found two articles that mention a few of them at Small Business CEO Magazine, and figured I’d share them with you here! :)

In her article 5 Creative And Low Cost Marketing Ideas, Janice Jenkins mentions traditional marketing methods such as using business cards and getting involved in community activities as well as e-mail marketing and internet marketing. She mentions internet marketing is “the latest trend in marketing today”. I wouldn’t really call it a trend – it’s too important to be called just a trend! :) Online marketing is something that no business can survive without. Everyone and everything is on the internet now; if you don’t get your business up online, then you’re going to find it very difficult to promote it on a tight budget.

“It is the digital age,” she says, “so if you have not been using the email to send out your message to your existing and prospective customers, then you are missing out a lot.” E-mail marketing campaigns really are cost-effective – all you need to do is find a suitable e-mail server that’s both reliable and affordable, like AWeber, set it up with your e-mails and auto-responders, and you’ll be all set! Just make sure that your e-mails are well-written and catchy, or else your customers and clients will ignore you or mark your messages as spam.

There are several methods you can include in your internet marketing strategy, and most of them don’t require you to spend a lot of money. Aside from e-mail marketing that Janice mentioned, Matthew Bylett mentions a couple of other free (or affordable) internet marketing strategies in his Small Business CEO Magazine article, The Best Internet Marketing Strategies for Beginners.

One of the first things he mentioned was article marketing. “The idea of this,” he says, “was to get a whole heap of content out onto the internet quickly so I could lay foundation of back-links on which I can later build.” The basic gist of article marketing is to write articles that contain keywords that are related to your business, and linking those keywords back to your site. This way Google and other search engines will associate your site with them, and allow it to show up in the top results when someone searches for those keywords.

Having a blog is also one of the great marketing strategies that Matthew mentions. A blog is where you can really establish your identity and share your stories and experiences as a small business owner. A blog (like what we have here for Make More Live More Give More :) ) also gives you the opportunity to get to know your readers and clients a bit better too, since a blog is a great venue for discussions and commentary!

Making good use of social media sites is also an effective way to establish a friendly relationship with your customers, partners, and readers. You can set-up a fan page to help promote your site on Facebook for free, and you can tie it in with your other social media accounts like Twitter for maximum exposure. You can gain a lot of insights from them through reading your fans’ or followers’ reactions to your posts, and you can respond to them really fast, too, which is great for starting up conversations.

While article marketing, blogging, and using social media is pretty much cost-free, there are other internet marketing methods that will cost you some money to get started. You can offer to pay other sites to put up banners or buttons that link to yours, or invest a little in affiliate marketing or pay-per-click marketing (PPC).

Affiliate marketing and PPC involve setting up affiliate/advertiser links that your advertisers can put up on their websites. These special links allow you to track how many people click on it, and let you know how much you have to pay your advertisers for sending the traffic your way. These marketing tactics will cost you a bit more, but most websites that host these services allow you to tweak your payment settings at any time, so if you’re running short on cash, you can send out an e-mail to your affiliates or advertisers and inform them about the temporary delay or adjustment in payment. You may lose a few advertisers in the process, but it’s definitely better than going bankrupt or shutting down your advertising program altogether!

Even when you’re running your business on a tight budget, there really is no reason for you to put your marketing campaigns on hold! Try out any of these online marketing campaigns that I’ve mentioned above and see which one works best for you. :)

Adaire

Image by: Jomphong / FreeDigitalPhotos.net



Congratulations, Frenee Dellosa!

November 17th, 2011 by Ric in Sharing Success

Congrats to Frenee Dellosa for getting her new Automated Cash Sites up and running! http://www.freneedellosa.com



Congratulations, Brian Kochin!

November 14th, 2011 by Ric in Sharing Success

Congrats to Brian Kochin for getting his new Automated Cash Sites up and running! http://shiftingbalance.com



Congratulations, Andre Alexander!

November 14th, 2011 by Ric in Sharing Success

Congrats to Andre Alexander for getting his new Automated Cash Sites up and running! http://financial-freedom-network.com